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Building One-to-one Relationships by 
            Bloomsbury

Purpose

Building one-to-one relationships involves collecting and using information about actual and prospective customers as a basis for a customised selling approach. This provides an efficient and targeted means of maximising sales.

Benefits

This action list provides instant and helpful guidelines.

Audience

For all managers.

Learning method

Management checklist, answers to FAQs, common traps, and suggested action plans.

Time to Complete

10

Length

5 Pages

Participants

1

Price

£2 Pounds Sterling
(inc. VAT)

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